How much does Lodgify cost?

As of September 2026, Lodgify lists four plans per rental: Basic at $18 a month, Starter at $33, Professional at $53, and Ultimate at $77, each about 20% cheaper on annual billing. Basic does not include the website builder, so a direct booking site starts at the Starter plan. Card processing fees are charged on top by the payment processor, and Lodgify runs promotions that can show lower prices for a period. The Direct Studio is $59 a month flat, with the site built for you and the domain, business email, calendar sync, and guest payments in that one bill.

Does Lodgify charge a booking fee?

On the plans listed in 2026, Lodgify shows a 0% booking fee on every tier. Older Starter and Professional plans carried a 1.9% fee per booking, and some reviewers still mention it, so check the plan page for the current terms. The Direct Studio takes 0% of your bookings. On both, the card processor charges its standard fee, usually about 2.9% plus 30 cents per transaction.

Does Lodgify build the website for you?

No. Lodgify gives you a no-code website builder and templates from the Starter plan up, and you design, write, and assemble the site yourself, then connect your domain and set up the channel sync and payments. The Direct Studio designs and builds the site around your property, sets up the domain, email, calendar sync, and payments, and has it live in 7 days.

For a host running several properties who wants a property management system, a channel manager, a unified inbox, and a website in one tool, Lodgify is one of the most established options, with thousands of public reviews averaging 4.5 to 4.7 out of 5. For a host with one property who mainly wants a direct booking site that looks like their place and does not want to build it, most of Lodgify is tooling you will not use, and the site is still your job. That second host is who The Direct Studio is for.

What is the alternative to Lodgify for a single property?

A done-for-you direct booking site. The Direct Studio builds a site around your property for $59 a month flat, with no setup fee, and includes the domain (registered in your name), a business email on it, two-way calendar sync with Airbnb, Vrbo, and Booking.com, and guest card payments. There is no PMS to learn and no builder to fight with. If you need multi-property operations tooling, Lodgify or a similar PMS is the better fit.

Can I switch from Lodgify to The Direct Studio?

Yes. Email hello@thedirectstudio.com with your current site address. We rebuild it around your property in 7 days, reconnect your Airbnb, Vrbo, and Booking.com calendars, and set up payments to your own account. Keep your Lodgify site live until ours launches, then point your domain at the new site and cancel Lodgify. Check their terms first: annual plans are paid up front, and several reviewers report charges continuing after they cancelled.

Comparison

Pricing Lodgify? Here’s the done-for-you alternative.

Lodgify is property management software with a website builder inside it. We build and run the website for you, and skip the software. Below: Lodgify’s pricing plan by plan, what hosts say about it, and the honest case for each.

Side by side

The Direct Studio vs. Lodgify

Lodgify is software you run. We are a studio that builds and runs the site for you. Both get a host off Airbnb. The work, the price, and the fit are different.

Feature	The Direct Studio	Lodgify
What it is	A studio that designs, builds, and runs your direct booking site	Property management software with a DIY website builder attached
Setup cost	$0	$0 (paid onboarding offered)
Monthly cost	$59 flat	$18-$77 list, per rental. Website builder from $33 (Starter)
Who builds the site	We do, around your property	You do, from their templates
Time to launch	7 days	As long as it takes you
Calendar sync	Included, configured before launch	Included. Airbnb, Vrbo, and Booking.com by API, other channels by iCal. You set it up
Guest payments	Included, configured before launch	Included through their payment integrations. You connect it
Booking fees taken from you	0%	0% on current plans (older Starter and Professional plans carried 1.9%)
Domain and business email	Bought, registered in your name, and set up for you	Bring your own. You connect it
Content updates	Unlimited, we make the change	Self-serve in their editor
Multi-property tools (inbox, tasks, automation)	No. We build for single-property hosts	Yes. It is a PMS; task and check-in automation on Ultimate
Contract	Month-to-month, cancel anytime	Monthly, or annual at about 20% off

Lodgify figures are its published monthly list prices as read from lodgify.com/pricing by independent reviews in July and September 2026 (Basic $18, Starter $33, Professional $53, Ultimate $77; roughly 20% less on annual billing), with the no-code website builder and booking widget available from Starter up and a 0% booking fee shown on every plan. Lodgify runs promotions that can show lower prices, so check lodgify.com/pricing before you decide. Card processing fees apply on both sides, charged by the processor.

Lodgify pricing

Lodgify pricing, plan by plan

Lodgify prices per rental and per month, with four tiers. The website builder starts on the second tier, so the cheapest plan with a direct booking site is Starter.

BasicPer rental. $14/mo on annual billing. Channel manager and PMS basics. No website builder.: $18/mo
StarterPer rental. $26/mo on annual billing. Adds the no-code website builder and booking widget, so this is the first plan with a direct booking site.: $33/mo
ProfessionalPer rental. $42/mo on annual billing. Adds more automation and reporting.: $53/mo
UltimatePer rental. $62/mo on annual billing. Adds task management and check-in and check-out automation.: $77/mo
Booking feeShown on all four plans in 2026. Older Starter and Professional plans carried 1.9%.: 0%
Card processingCharged by the payment processor on each booking, the same as on any direct booking site.: ~2.9% + 30¢

Prices are Lodgify’s published monthly list prices as read from lodgify.com/pricing (opens in a new tab) by independent reviews dated July 27 and September 5, 2026. Lodgify runs time-limited promotions that show lower prices, and reviewers list paid add-ons (dynamic pricing, damage protection, extra onboarding) on top of the plan. Verify the current figures on their page before you decide. For comparison, The Direct Studio is $59/mo flat, with the site built for you and nothing else to subscribe to.

What hosts say

Lodgify reviews, from the public review sites

We are a competitor, so don’t take our word for it. These are the scores and the recurring themes on the independent review sites, checked October 14, 2026. Follow the links and read the reviews yourself.

Trustpilot
4.7 / 5
4,489 reviews. 90% five-star, 5% one-star.
Read the Trustpilot reviews(opens in a new tab)
Capterra
4.5 / 5
1,309 reviews.
Read the Capterra reviews(opens in a new tab)

What hosts praise

Patient onboarding staff. Many five-star reviews name the person who set them up.
Easy to learn once it is configured, with one calendar and inbox across channels.
A real website and booking engine for the price of software, with no build fee.

What hosts complain about

Reaching support after onboarding. Some reviewers describe slow replies and no one to call.
Channels outside Airbnb, Vrbo, and Booking.com connect by iCal, which does not sync rates or content.
Billing after cancelling, and annual plans paid up front. Several reviewers report both.

Which one is for you

Pick Lodgify if you run several properties and want one tool for channels, messaging, tasks, and a website you build yourself. That is what it is for, and the reviews say it does it well once it is set up.
Pick us if you have one property and want a direct booking site that looks like your place, without building it, configuring sync, or learning a PMS. We design it, launch it in 7 days, and make every change after that.
On price, Lodgify’s Starter plan is cheaper than us on the sticker. The difference is the evenings you spend in the builder, the domain and email you source yourself, and who fixes the site when something breaks. Price your hours before you compare the two numbers.
Either way, keep your Airbnb and Vrbo listings. Both approaches sync with them, and a direct site is for the second booking, not the first.

None of this is a knock on Lodgify. It is one of the longest-running tools in the category, with thousands of hosts on it. We built The Direct Studio for the hosts who read a pricing page like theirs and think: I don’t want to run software, I want a site.

Zero risk

If it doesn't work, walk away.

No contract

Month-to-month. Cancel anytime, for any reason.

Your data is yours

Cancel anytime. We'll export your photos, content, and guest list. The site is part of your subscription.

First-month refund

If you don't love your site after 30 days, we'll refund the first month.

Common questions

Questions hosts ask about Lodgify

How much does Lodgify cost?: As of September 2026, Lodgify lists four plans per rental: Basic at $18 a month, Starter at $33, Professional at $53, and Ultimate at $77, each about 20% cheaper on annual billing. Basic does not include the website builder, so a direct booking site starts at the Starter plan. Card processing fees are charged on top by the payment processor, and Lodgify runs promotions that can show lower prices for a period. The Direct Studio is $59 a month flat, with the site built for you and the domain, business email, calendar sync, and guest payments in that one bill.
Does Lodgify charge a booking fee?: On the plans listed in 2026, Lodgify shows a 0% booking fee on every tier. Older Starter and Professional plans carried a 1.9% fee per booking, and some reviewers still mention it, so check the plan page for the current terms. The Direct Studio takes 0% of your bookings. On both, the card processor charges its standard fee, usually about 2.9% plus 30 cents per transaction.
Does Lodgify build the website for you?: No. Lodgify gives you a no-code website builder and templates from the Starter plan up, and you design, write, and assemble the site yourself, then connect your domain and set up the channel sync and payments. The Direct Studio designs and builds the site around your property, sets up the domain, email, calendar sync, and payments, and has it live in 7 days.
Is Lodgify worth it?: For a host running several properties who wants a property management system, a channel manager, a unified inbox, and a website in one tool, Lodgify is one of the most established options, with thousands of public reviews averaging 4.5 to 4.7 out of 5. For a host with one property who mainly wants a direct booking site that looks like their place and does not want to build it, most of Lodgify is tooling you will not use, and the site is still your job. That second host is who The Direct Studio is for.
What is the alternative to Lodgify for a single property?: A done-for-you direct booking site. The Direct Studio builds a site around your property for $59 a month flat, with no setup fee, and includes the domain (registered in your name), a business email on it, two-way calendar sync with Airbnb, Vrbo, and Booking.com, and guest card payments. There is no PMS to learn and no builder to fight with. If you need multi-property operations tooling, Lodgify or a similar PMS is the better fit.
Can I switch from Lodgify to The Direct Studio?: Yes. Email hello@thedirectstudio.com with your current site address. We rebuild it around your property in 7 days, reconnect your Airbnb, Vrbo, and Booking.com calendars, and set up payments to your own account. Keep your Lodgify site live until ours launches, then point your domain at the new site and cancel Lodgify. Check their terms first: annual plans are paid up front, and several reviewers report charges continuing after they cancelled.

Rather have it built than build it?

A direct booking site designed around your property, live in 7 days, with your domain, a business email on it, calendar sync, and guest payments in one $59/mo bill. No setup fee, no software to run, cancel anytime.

See if we're a fit

Free consult, no commitment.